Choosing the right moisturizer ain’t easy even though you are narrowing down your search in K-Beauty brands. There are just SO MANY options out there! I believe though the wide variety is the beauty of K-beauty. The most important standard in choosing the best Korean moisturizer should be… Based on the customer reviews, the product…
As a beauty lover and consumer, what will be the way to be more mindful about our animal rights? Adding a vegan and cruelty-free product might be one of the easiest ways we can do. Vegan and cruelty-free beauty are recently becoming big in Korea since early this year. And here I introduce the 10…
Meet the cutest Korean beauty products that were just launched this Spring. Now the COVID19 era would be the perfect time to heal yourself with these cuties! 3CE X Disney Iconic makeup brand 3CE partnered with Disney for Mickey Mouse lovers! 12 items are available from lipsticks, eye shadow palettes, to hand mirrors . Shop…
As a Korean who’s moved to the US a couple of years ago, it has been so much exciting, proud, and sometimes surreal to observe how the term “K-Beauty” has grown to be part of the mainstream in the beauty space. However, some statements/articles around K-Beauty made me think about if they are truly reflecting…
What were the most beloved beauty brands/products among Korean YouTubers (influencers) in 2019? Leferi, one of Korean major influencer agencies, held ‘2019 Korea YouTuber’s Awards’ to announce the best beauty brands and products that were selected by Korean beauty influencers. The selection was based on the 10.4K content of 879 influencers. Leferi Data Lab filtered…
