Hey K-Beauty!
5 Step Routine: Makeup Remover → Cleanser → Toner → Serum → Moisturizer + Eye Cream Step 1: Makeup Remover My night routine starts from a makeup remover to get my real skin out. I wear makeup every day, including sunscreen. As you might have noticed, I fall under a lazy girl camp so I […]
Irene from K-Pop group Red Velvet became an Asia Pacific model of Clinique. Sharing her beautiful looks from the “Flower Power” Campaign (Source: Clinique Korea).
Skincare routine, especially for combination skin should not be overwhelming. Just a few steps with potent products will help you retain the right amount of moisture/nutrition. Find out the list of products that are beloved and verified by Korean beauty customers including myself! 3 Steps: Cleanser → Exfoliator → Serum A morning routine should be […]
As a Korean who’s moved to the US a couple of years ago, it has been so much exciting, proud, and sometimes surreal to observe how the term “K-Beauty” has grown to be part of the mainstream in the beauty space. However, some statements/articles around K-Beauty made me think about if they are truly reflecting […]
Continued from the last post, let me share the list of best makeup products that were beloved/most recommended by Korean beauty influencers last year. Out of 11 categories, 7 of them were won by Korean brands – which is not surprising but still impressive! Do you find any familiar product or your favorite from the […]