Amorepacific is the largest and most influential beauty company in South Korea — often referred to as the powerhouse behind the global rise of K-beauty. Founded in 1945 by Suh Sung-Whan, the company began with a single jar of camellia oil and has since grown into a global beauty empire. The name Amorepacific combines the…
Korean beauty has become a global phenomenon — not just a trend, but a standard for skincare and makeup innovation. From luxurious herbal serums to TikTok-viral lip tints, K-beauty brands continue to redefine beauty around the world. But with hundreds of Korean beauty brands out there, it can be overwhelming to know where to start….
I tried to hold back on buying more cosmetics for a while, but bit by bit, I ended up with several new products. Here’s my Top 5 list of my current favorite items! 1. Etude Cute Eyes Maker (#Cool) The aegyosal (under-eye) makeup trend has been around for a while, but I hadn’t done much…
Dior Beauty unveiled a luminous holiday makeup collection featuring NewJeans’ Hearin! Get inspiration for your holiday makeup and look : ) The first collection features the Dior Forever Skin Glow Cushion Foundation and Couture Luminizer in #002 Coral Lumiere for a radiant rose-gold glow. The Dior 5 Couleurs Eyeshadow Palette (#863) adds depth with metallic…
Hey there! It’s been a while since I last did a product review, so I thought I’d dive into one of the most talked-about products recently: VT’s Reedle Shot! Have you heard of it? In Korea, it was so popular last winter that it kept selling out everywhere. So, what exactly is Reedle Shot? It’s…
